Product, Industry, & Solution Marketing Sample Work
Additional Sample Areas
Additional materials available upon request
Product, Solution, and Industry Market Requirements
Internal and external data collection, analysis, and development of new MRDs, PRDs, SRDs as well as updates to existing ones. Ability to incorporate data from sources such as Salesforce.
Supported various companies, including ScyllaDB, MariaDB, Actian, HP, Oracle, BEA, and Sun Microsystems
Ideal Customer Profile and Persona Development
Internal interviews, competitive analysis, and data collection to update or create from scratch ICPs and Personas at a product, solution, or industry level.
Supported various companies, including ScyllaDB, MariaDB, and Actian
Craft and Conduct Research
Work across your internal teams as well as with external research firms to design, execute, and promote research related to technical, business, and industry trends, focused on integration into new or existing revenue-focused campaigns.
Supported various companies, including Actian, HP, Oracle, BEA, and Sun Microsystems
New Product Introduction Planning and Execution
Work with product management and demand generation to build beta/early-access programs and customer advisory boards for key product introductions and major version releases.
Supported various companies, including ScyllaDB, MariaDB, Actian, HP, Oracle, BEA, and Sun Microsystems